ISO 9000 Logos
ISO 9001 logos are used on marketing literature and web sites to display the fact that the company has an ISO 9001 certified facility.
After the company successfully completes a 9001 certification audit, the company will receive a document from their registrar stating that the company can advertise that products produced at the approved facility may display an ISO logo.It is an important point that the facility, NOT the products or entire company's quality system are certified. The certification is site specific. When displaying an ISO logo, be aware that products are NOT ISO 9001 certified, just the site that manufactures them. Although you can add logos to your product literature, you must NOT advertise that the product is ISO 9001:2008 certified.
In most cases, the registrar will provide the you with an optional ISO 9001 logo that includes their name as part of the design. In many cases, it is best to avoid using a registrar-specific logo because:
- This is free advertising for them.
- When you add a registrar specific logo to your literature, you are making it more difficult and expensive to change registrars. If your registrar is charging you too much money or you just don't like the way they treat you, it is easy to change registrars if you don't have their logo on 10,000 pieces of sales literature.
A registrar-specific logo may add credibility if you are registered with one of the top registrars. In most cases, it is not worth it to be tied to one registrar. Here is an example of a registrar-specific logo from one of the top registrars:
You can chose to use other ISO 9001 logos that do not associate your company with a registrar. Any claims about ISO certification must be clear that the ISO certification is not for the product, it is for the process that produces the product. Here are some royalty-free logos that are not tied to a registrar.